Bespoke Marketing Coaching

Clarify your offer, audience, and priorities

This focused session helps you get clear on the foundations of your marketing. We’ll work through what you’re offering, who it’s for, and what matters most to your audience so your marketing has clear direction.

It’s ideal if things feel unclear, you’re not sure what to prioritise, or you want a strong base before investing in content, advertising, or design.

This session is about strategic clarity and direction, not tone or wording.

You’ll leave with
1. A clearly defined core offer
2. Audience clarity and positioning
3. Clear priorities to guide your marketing

Understand what works before you spend more

This session focuses on the marketing thinking behind paid advertising. We’ll look at how content, messaging, and audience intent drive performance in paid Meta Social or Google advertising.

It’s well suited to businesses who are confident managing the technical side of ads but want clearer direction on what to promote, who to target, and why previous campaigns may not have delivered results.

In one session, we’ll go deep on one platform of your choice.

You’ll leave with
1. Clear direction on the content your ads need
2. Guidance on audience or keyword intent
3. Confidence in how to approach future campaigns

Clarify your audience. Define your voice. Communicate with confidence

Once you’re clear on what you’re offering and who it’s for, this session helps you shape how your brand communicates. We’ll define your tone, language, and messaging style so everything you publish feels consistent and intentional.

This session focuses on expression rather than strategy and helps your marketing sound like you across every channel.

You’ll leave with
1. A defined brand voice and tone
2. Messaging guidance you can use immediately
3. Clarity on how to communicate consistently

Build confidence and consistency

Take the stress out of content creation with a plan that works.
Perfect for people who struggle to know what to post, this session gives you a framework you’ll use every month.

We’ll walk through how to structure your social media to save time, build trust, and stay on brand. Whether you’re managing your own accounts or working with a team, this gives you a repeatable structure to follow.

You’ll leave with
1. A reusable monthly content plan
2. There and topic ideas aligned with your brand
3. Tools to streamline your content workflow

Refine, optimise, and improve performance

This session is for businesses already posting regularly, but know their content isn’t landing. We’ll look at posting frequency, messaging, content mix, and how to align content with paid campaigns and business goals.

We’ll also look at how your content performs over time, how to spot what’s working, and where small changes can make a big difference. This includes recognising trends and making smarter use of existing content so you’re not constantly starting from scratch.

You’ll leave with
1. A refined posting plan
2. Clear content optimisation guidance
2. A stronger link between content and results

Create strong visuals with the tools you have

This session helps you create better, more consistent imagery for social media without relying on professional shoots every time. We’ll focus on what to capture, how to capture it, and how to keep your visuals on brand.

We’ll also talk through how to plan and batch your imagery so you always have content ready to go, without needing to capture something new every time you post.

Ideal for businesses wanting more confidence with in house content.

You’ll leave with
1. Clear guidance on what imagery you need
2. A simple visual consistency framework
3. Direction for future shoots or content

Confidently create short form video

Capture and share quick, impactful video content to boost your reach.

We’ll show you how to confidently film short-form video using your phone.

You’ll learn storytelling basics, get simple prompts to try, and find out how to make Reels that bring your brand to life.

You’ll leave with:

You’ll leave with
1. A toolkit of Reel and Story ideas
2. Confidence filming on your phone
3. Editing tips and app recommendations

Create on brand photography in house

This session is for businesses who want to improve their own photography for websites, social media, and campaigns, using a camera or a phone.

We have a range of topics you can choose from including composition, lighting, styling, editing, settings and more.

If you are a complete beginner or want to build on your existing knowledge, this session will be targeted to suit exactly what you want to learn, so that your images support your marketing, are consistent and have longevity.

You’ll leave with
1. Practical photography techniques
2. Clear direction on what to shoot
3. Confidence creating your own image library

Create confident, on brand video content

Perfect for businesses who want to improve their own video content for websites, social media, and campaigns, using the equipment they already have.

We have a range of topics to choose from when booking, including filming techniques, framing, lighting, sound, storytelling, basic editing, and planning video content for different platforms.

Whether you’re completely new to video or looking to build on what you already know, this session is tailored to suit exactly what you want to learn. The focus is on creating video content that feels aligned with your brand, supports your marketing goals, and is realistic to produce consistently.

You’ll leave with
1. A clear framework for planning video
2. Practical guidance tailored to your experience
3. Confidence on brand video content

Use AI confidently, safely and effectively in your business

This practical workshop helps you understand how to use tools such as ChatGPT and Claude for everyday business tasks.

You’ll learn how to brief AI like a team member using a clear five-part prompt framework, use the features that matter for business and recognise where human oversight is essential.

It’s ideal if you’re already experimenting with AI but not getting consistent results, or you want practical guidance before introducing it more widely into your business. No technical background is required.

You’ll leave with

1. A practical framework for writing prompts

2. Confidence using AI tools, features and business data safely

3. Your first Custom GPT and 25 reusable prompts