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Will ChatGPT recommend your business?

A free, jargon free guide to getting found when your customers ask AI for a recommendation.

The cover of Will ChatGPT recommend your business, a free guide from C i Marketing

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We will email you the guide straight away. You will also get Seen, our Thursday newsletter. Unsubscribe any time.

Try the 5 minute self check, free

This is the self check from the guide, in full. No sign up needed. See what the AI tools already say about you.

Grab a coffee and open a new browser tab. You’ll check four tools: ChatGPT (chatgpt.com), Gemini (gemini.google.com), Claude (claude.ai) and Perplexity (perplexity.ai). They’re all free to try.

Type these in, swapping in your own trade and town

Example: if you’re an electrician in Rolleston, replace [trade] with "electrician" and [town] with "Rolleston".

  1. "Can you recommend a good [trade] in [town], New Zealand?"
  2. "Who are the best rated [trade] businesses in [town]?"
  3. "I need a [trade] in [town] who can [a specific service you offer]. Who should I contact?"
  4. "What can you tell me about [your business name] in [town]?"

Prompt 3 is a good one to try a few versions of. Use the real jobs your customers ask you for, like "fix a leaking hot water cylinder" or "see me on a Saturday".

What to look for

Jot your answers down for each tool.

  • Did your business come up at all? Whether the AI knows you exist for this kind of search.
  • Who came up instead? Who you’re competing with in AI answers.
  • When you asked about your business by name, was the information correct? Whether your details are clear and consistent online.
  • Did it get your services, location or hours wrong? Which listings or pages need updating.
  • Did it mention reviews, or quote what customers say? How much weight your reviews are carrying.
  • Did it link to your website as a source? Whether your site is being read and trusted.

AI answers can change from one day to the next, and two people asking the same question may see different results. That’s normal. You’re looking for patterns, not a single score. If you don’t show up anywhere, or the details are wrong, that’s your starting point. Don’t worry if the results are disappointing. Most small businesses aren’t set up for this yet, which means a little effort can make a real difference.

The 7 fixes, in priority order, are in your free download.

What’s inside

  • How ChatGPT, Gemini, Claude, Perplexity and Google AI Overviews decide which local businesses to suggest
  • A 5 minute self check, with the exact questions to type in for your trade and your town
  • The 7 fixes that matter most, in priority order, and where to start on each one
  • A simple "what to do this week" checklist you can work through with a cuppa
  • Honest advice on when it’s worth doing it yourself, and when it’s worth getting help
Elizabeth Slade of C i Marketing

Elizabeth Slade, Owner and Managing Director, C i Marketing

I’ve run C i Marketing here in Christchurch since 2011. When I built Debut, our small business website product, I made sure search and AI readiness came built in, because most website builders don’t include it. This guide shares the same thinking, without the jargon, so you can see where your business stands today.

Send me the guide

The self check, the seven fixes and what to do this week. Free, and yours to keep.

Pop your details in and it’ll be in your inbox in a minute or two.

We will email you the guide straight away. You will also get Seen, our Thursday newsletter. Unsubscribe any time.

Common questions

Yes. No catch, no credit card. You’ll get the guide by email, and you’re welcome to keep it, share it, and use it however helps your business.

Not at all. The guide is written without the jargon, for busy business owners. It explains what each fix is, why it matters and where to start. Where something is a bit more technical, like schema markup, we explain what it is simply and tell you who can help.

New Zealand small business owners who rely on local customers finding them. Tradies, clinics, cafes, salons, accommodation providers, professional services, and anyone else who wants to show up when someone asks "who’s good near me?"

No. After the guide, we’ll send you a few short emails over the next couple of weeks with practical tips, plus Seen on Thursdays. If they’re not for you, unsubscribe with one click. We won’t share or sell your details.