Brought to you by C i Marketing

About The Show

Visual marketing is about more than just good photos.

It is about showing up consistently, being visible to the right people, and communicating in a way that actually connects. That is what this podcast is all about. In each episode we explore the real world of being visible with marketing through honest conversations, practical tips, and the kind of stories you do not usually hear in a polished business setting. The wins, the pivots, the things that did not work, and what we learned from all of it.

Who this podcast is for

The Visual Marketing Podcast is approachable enough for beginners, with enough depth to keep experienced business owners and marketers thinking differently.

Whether you listen on your morning commute or watch on YouTube, there is something here for you, wherever you are in your marketing journey.

Solo episodes

Liz shares real stories, coaching, and practical guidance drawn from more than 20 years in the industry. Raw, honest, and straight from lived experience.

Marketing experts

Members of the C i Marketing team join Liz in the studio to share their specialist knowledge, from social media and strategy to design and production.

Guests

In-person and virtual conversations with business owners, creatives, and marketing professionals from New Zealand and around the world.

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Behind The Podcast

A woman with blonde hair smiling, wearing a yellow blazer and black top, kneeling outdoors with a blurred green foliage background.

Your Host: Liz

I started C i Marketing after the 2011 Christchurch earthquakes wiped out my dream job in tourism marketing. What began as a one-person operation has grown into a creative agency that works with service-based businesses across New Zealand and internationally.

Over the years I have navigated some significant moments of reinvention, including rebuilding a business through adversity, taking over a business in an industry I didn’t know anything about and setting up and managing a creative business all at the same time.

I created this podcast because I know how overwhelming marketing can feel, and I also know how much easier it gets when someone just talks to you like a normal human being about it. That is what I am here to do.

Brought to you by: C i Marketing

The Visual Marketing Podcast is produced by C i Marketing, a New Zealand-based creative marketing agency specialising in visual storytelling, photography, video, and strategic marketing for service-based businesses all over the world.

The podcast is an extension of what we do every day with our clients. We help businesses become more visible, more consistent, and more connected to the right people. This show is where we open those conversations up to the world.